This national report includes information on interest levels in participating, barriers to participation, potential inducements to increase participation, attitudes towards the environment, and much more! RBFF sends out a special thanks to the members of its task force on market research for their invaluable help in initiating and guiding this project.
Part I (41KB)
- Table of Contents
- Survey Methodology
- Key Findings
Part II (64KB)
Part III (63KB)
- Participation in Boating
- Interest in Different Types of Fishing and Boating
Part IV (126KB)
- Perceptions of Fishing
- Perceptions of Boating
- Motivations for Fishing
- Fishing Inducements That Work
- Obstacles to Fishing or to Fishing More Often
- Interest in Fishing by Non-Participants
Part V (60KB)
- Participation in Other Activities
- Environmental Stewardship
- Awareness of the "Take Me" Advertisement Campaign
- Implications
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