Research




Anglers' Legacy Pledge Drive Kit

RBFF Research

In order to better understand recreational boating and fishing and aquatic resource stewardship, RBFF works with market research and consulting firms. 

 Below are the final reports for a number of market research studies commissioned by RBFF. 

  • July 2009 - The Special Report on Fishing & Boating, a partnership project of the Recreational Boating & Fishing Foundation and The Outdoor Foundation, is a first-of-its-kind publication that provides valuable demographic information and key insights into the participation patterns of the fishing and boating community. 
    Final Study

  • August 2008 - The Oregon Market Research provides RBFF and the Oregon State Marine Board (OSMB) with a better understanding of why the state’s boat registrations have declined over the last 10 years. It helps prepare the state for a marketing program to increase boat registration renewals.
    Executive Summary

  • April 2007 – The Boating and Fishing Relationship Market Research provides a better understanding of the directional relationship between recreational boating and fishing. That is, how does recreational fishing lead to boating and how does recreational boating lead to fishing? The project includes two phases of market research: Phase 1 is Qualitative Focus Groups and Phase 2 is a Quantitative Survey. Included in the link below are the reports for both Phase 1 Qualitative Focus Groups and Phase 2 Quantitative Survey. 
    National Survey Final Report  
    Quick Facts  
    Focus Group Final Report  
    PowerPoint Presentation  
    Final Survey  

Note: These documents require the Adobe Acrobat Reader.